A survey conducted before the world's largest tourism fair ITB, which will start in Berlin, revealed that 73 percent of Germans are planning a holiday this year, while the research based on surveys conducted by the German Holiday and Travel Research Association (FUR) with 12 thousand people revealed that 41 percent of those going on holiday have already decided where to go, while 32 percent are still in the planning stage.
According to the fur research, which is the most comprehensive research on the demand for holiday travels in Germany, one of Turkey's important tourism markets, the tendency to go abroad in holiday plans continues to strengthen, while 78 percent of the holidays are planned to countries abroad in Germany, 22 percent reported that they plan a holiday in the country. While the market share of long distance travels reached 9 percent, reaching the highest rate of all times, the reasons for holidays were to get away from daily life with 68 percent, rest and entertainment with 65 percent, gathering new energy with 64 percent and sun and sea with 64 percent.
It was noted that taking a holiday of more than five days at least once a year is a part of life for many people, and when there are economic difficulties, it is preferred to save money elsewhere. 43 percent of the german tourists who participated in the survey stated that they intend to spend as much money on holiday in 2024 as the previous year, while 36 percent did not yet know how much money they could spare.
According to the FUR survey, which is the most comprehensive research on the demand for holiday travel in Germany, one of Turkey's important tourism markets, Spain is the leading holiday destination this year, while 14.4 percent of the Germans surveyed announced that they plan to spend their holiday in Spain. turkey and Italy share the second place with 8.2 percent, while there is a slight increase of 0.3 percent in the proportion of those planning to go to Turkey compared to last year's survey. Turkey and Italy are followed by Croatia with 4.5 per cent and Greece with 4.2 per cent.
