According to the news of the tourism news Center, the news source of the Turkish tourism sector, Continent Worldwide Hotels, which started to promote Turkish brands in the Middle East and Gulf regions by establishing its regional office in Lebanon last year, continues to make new agreements in the region without slowing down and to increase the number of hotels with both franchise and management agreements. is doing.
In a short period of six months, the group started to serve with Continent Al Waha Hotel, Continent Al Ertiqaa Hotel and Continent Al Uqayr Hotel in Riyadh, Uqayr and Jeddah cities of Saudi Arabia, and within the framework of new agreements signed both in Saudi Arabia and in Beirut and the United Arab Emirates, the mix use project in Dammam, Saudi Arabia, which will have 80 rooms, office floors and hospital services, will be put into service in July 2023 under the name Continent Hotel Dammam. Also in Medina, Continent Al Madina Hotel with 216 rooms and Continent Luxury Suites & Hotel Madina with 186 rooms and suites will be put into service this year.
Continent Resort & Challets in Beirut with 40 units and Continent Hotel & Residences in Dubai Marina with 90 rooms and Residence apartments will start their services in 2023. In addition to the five new hotel openings that have been finalized for 2023, there are four more hotels under negotiation.
AncyrA Hotels & Inns brand, which continues to serve with three hotels in Indonesia and Vietnam, will soon start serving in Georgia with the management agreement signed recently. The 80-room hotel to be opened in Bakuriani city will be named AncyrA Hotel Bakuriani. After AncyrA Hotel Bakuriani, which will be the first Turkish branded hotel in the region, which has winter tourism and ski centers, appointments have started to be made with investors for negotiations with projects in Tbilisi and Batumi.
In Turkey, in addition to the existing continent hotels & Resorts and Swiss Inn by Continent hotels in Mersin, Erdemli, Sakarya and Kahramanmaraş, the group continues negotiations with new investments, stating that they will increase to 10 hotels in Turkey by 2025, and announced that Jomo hotel by Continent Mersin, which will be officially opened in mid-July, will be the first member of the group in this brand in the boutique and new generation accommodation segment.
Founded in 2003, Continent Worldwide Hotels, which operates in hotel management, franchise and consultancy, includes Continent Hotels & Resorts, AncyrA Hotels & Inns, Swiss Inn by Continent, Lofty Collection Hotels, JOMO Hotels, ZEEZ Hotels, by Continent Collection, appealing to different segments and concepts.
